Best Marketing Agencies, How to Judge One Without a Sales Pitch
The best marketing agencies are not the ones with the loudest case studies. They are the ones that explain their method, give you access to your own accounts and treat their own people well.
What makes a marketing agency good
- A method you can explain back to a colleague.
- Access to your own ad accounts, analytics and assets from day one.
- Reporting that links activity to your business goal, not only to clicks.
- A contract with a clear exit and ownership of your campaigns after it ends.
- A team that stays: ask how long the people on your account have worked there. Rankings that mix paid placement with reviews cannot tell you this. On MarketersAnonymous, order comes only from ratings written by verified marketers, and no plan changes a position.
Guides by agency type
Choose the service you need and read the criteria for it.
- SEO companies for organic search.
- PPC agencies for paid search and paid social.
- Social media marketing agencies for organic social and community.
- Digital marketing agencies for several channels at once.
- Ecommerce marketing agencies, healthcare marketing agencies, B2B SaaS marketing agencies, Lead generation agencies and demand generation agencies for pipeline.
- Advertising agencies for campaigns and media.
- Branding agencies for identity and positioning.
- Conversion optimization agencies for turning visits into customers.
How agency ratings work
Verified marketers who worked with or at an agency rate it on results, communication, honesty and value. Their names are hidden from the agency. Agencies can reply in public and cannot delete a rating. Read how it works for the full process. Before any call, run the proposal through Pitch Check.
Read the fine print before it reads you
Paste the offer, see the flags and walk into the conversation ready.
Check the offer